Staff Training
Dynamic Influence offers training that maximizes the number of qualified leads that convert to new business opportunities. Imagine the bottom-line impact of having trained staff that understand the value of orchestrating your company's trade show booth activities before, during, and after the show.
Before and During The Show
A member of the Dynamic Influence team will meet with key personnel in your organization and collaboratively develop a pre-show strategy for selecting and teaching staff roles. Your staff will learn and practice techniques that engage and invite potential business leads.
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Highlights of the staff training include:
- Practicing body language that sells
- Understanding the top five ways to engage leads
- Creating a quick and interesting qualifying script
- Developing a ranking system to prioritize leads
- Generating memory hooks for clients
- Identifying how to capture the right information for follow-up
- Four things NOT to do to attract prospects
After the Show
Dynamic Influence will map out the steps leading up to your staff's appointments with clients. These steps include learning three ways to ensure your thank your note is opened by your potential business leads. Most importantly, your clients will remember your staff, your booth, and your company.
Trade Show Potential
Dynamic Influence tailors your staff-training program to meet your company's sales and return on investment goals. An investment in our services will give your staff the tools they need to reach your trade show potential!